Vinicius Monteiro
Airwave Podcast Network to launch an imprint with BenBella Books
Podcast network Airwave has partnered with publisher BenBella Books to launch its own book imprint, Airwave Books, which will feature books by Airwave's podcast and video content creators.
Airwave Books will acquire non-fiction works in categories such as history, business, science, wellness, finance, investigative journalism, entertainment, arts and education. The partnership allows the parties to develop book projects based on Airwave's existing content, as well as original works. Airwave Books will be distributed by Penguin Random House.
Ben Mathis, head of content and partnerships at Airwave, says: "Our content creators are natural storytellers and we're excited to help them expand their voice into print and audiobooks. BenBella shares our passion for content that makes us better, smarter people, and they bring unparalleled experience, editorial support and marketing power to Airwave Books."
"We are thrilled to expand our reach through this partnership with Airwave! We love so many of the programs on their roster and look forward to bringing more exciting books to the world," says Glenn Yeffeth, founder of BenBella Books.
With over 100 podcasts and 15 YouTube channels that receive over 90 million downloads and views per month, Airwave is the curated podcast and video network for the "constantly curious" listener. Airwave partners with selected content creators to deliver audience growth, programmatic and host-read ad sales, paid subscriptions and brand expansion at live events and other media.
Founded in 2001, BenBella Books is a boutique publishing house that aims to be the publisher of choice for a select group of authors who value personal attention, a partnership philosophy, flexibility and a creative approach to marketing. Specializing in non-fiction books on popular culture, business, health and nutrition, along with books on science, politics and psychology, BenBella has four imprints, including the BenBella line, Matt Holt Books, Smart Pop and BenBella Vegan.
The official text of the website is Portuguese (Brazil). Any discrepancies or differences created in the translation are not binding and have no legal effect for compliance or enforcement purposes. If any doubts arise regarding the accuracy of the information contained on the translated website, please refer to the Portuguese version of the website, which is the official version.
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